Blog entries tagged Web Content

Best Practices for a Local Business’s Home Page

InvoDesign Staff — Sun, 15 Aug 2010 05:00:00 +0100

Developing a quality home page has the potential to build, expand, and establish your brand within your local business community. If you follow these guidelines, then you will maximize your selling power.

1. Hire Professional Website Designers and Developers

Your website’s design immediately communicates the type of company you are. View your web design as an investment in future business rather than simply one more expense. The level of quality in your design sets theRead More...

5 Ways to Build Up Your Web Content Appeal

Janine — Sun, 01 Aug 2010 23:34:14 +0100

Most people stick to the predictable ways to add content to their websites.

They begin with a keyword search, identify the strong phrases and keywords, and create brief articles that optimize those words. The problem with this strategy is that it ignores quality and people. The website may draw people to the site but it leaves visitors disappointed.

Articles can be quick and easy to write when every page on a site is presented in the standard “article” format. However, doRead More...

"To Host" or "Not to Host" your Blog

Janine — Mon, 10 May 2010 12:35:11 +0100

Whether you choose to subscribe to a free blog site or host a blog using your domain name on your website, you are sure to experience the benefits and frustrations of either option. Take some time to consider the following advantages and disadvantages of both choices.

Benefits of Free Blog Sites

A few well-known free blog sites are Wordpress, Weebly, Blogger, and LiveJournal. The main reason to use these types of blog sites is they are free. Blog sites are also very faRead More...

Mistakes to Avoid when Redesigning

Janine — Mon, 08 Feb 2010 13:10:37 +0100

In school you were probably told to start out with a plan or an outline before jumping into the draft of your paper. Guess what? Many companies forget this first and very important step when redesigning their website. Take a look at the following mistakes you can avoid so that your updated website is a success.

1. Careful when cleaning up. Your web team may want to clear out unnecessary content. Keep in mind, any article they remove has most likely been linked and earned you trafRead More...

What Do You Need From Me To Build My Website?

Tom — Sun, 03 Jan 2010 17:07:09 +0100

The simple answer is – the more, the better.

The most important aspect of designing and developing a website is the translation of the client’s ideas into the website itself. Thus, the more information that a client can provide with respect to these ideas, the better the end results.

Examples of information to provide include images, content, sketches, written details of what you would like to see, or links to websites that have appealing qualities. Basically, anythingRead More...

Learning to Manage Your Website

Tom — Tue, 24 Nov 2009 06:00:00 +0100

Many of our clients have a basic knowledge of the internet but lack a solid foundation in areas related to website management. As a result, managing a new website can often be overwhelming for individuals and small businesses. But there are resources that can help. All you need to do is a little research and you will be able to develop a library of helfpul resources and tools that can be used to manage a website.

Online Resources
Search engines can be a great source of information foRead More...

SEO and Your Website's Content

Tom — Tue, 22 Sep 2009 23:00:00 +0100

Search Engine Optimization (SEO) is essential to getting your website found on the internet. There are a number of different SEO techniques available but many website owners have neither the time nor the know-how to implement them. However, one particular SEO practice is both simple and powerful.

Optimize your website’s content. Best Search Engine Optimization Design Developer