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03.01.2010. Select new clients in the month of March will receive a free copy of Web Marketing for Dummies, another popular title from this best-selling series of books.
In this book you’ll find out how to use online tools to spread your marketing message; establish a strong Web presence; promote your site with e-mail marketing, search engine optimization, pay-per-click, and social networking tools; and measure your marketing success. You’ll also discover how to:
- • Craft an online marketing plan, set site goals, and define your market
- • Uncover what makes an effective online storefront and what your site must offer to encourage shoppers
- • Use e-mail marketing effectively and spread the word via e-newsletters
- • Safeguard copyrights, link legally, and use disclaimers, terms of use, and privacy policies
- • Entice customers with video blogs, Webcasts and podcasts, or widgets and gadgets on your site
- • Track site activity with Web analytics, interpret sales statistics, and determine where problems originate
- • Take advantage of search engines where you can submit your site for free
- • Encourage visitors to come back and find subscribers for your online newsletter
To find out if you quality, please Contact Us.
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